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Resume

Certifications

  • Snowflake Hands On Essentials: Data Warehouse (170812166)

  • Snowflake Hands On Essentials: Collaboration, Marketplace, & Cost Estimation (171187952)

  • Microsoft Certified: Power BI Data Analyst (ID I764-5543)

  • Six Sigma: Green Belt (ID:74563181)

  • Certified Associate in Project Management (CAPM), PMI

  • Certified Scrum Master, Scrum Alliance (ID: 001075386)

  • MySQL for Data Analytics and Business Intelligence

Technologies

 Data Analytics & BI: Power Bi | Tableau | Advanced MS Excel (Power Pivot & VBA) | Google Analytics

Data Warehousing & ETL: SQL (MySQL & PostgreSQL),  Google Big Query, Azure, Snowflake, Oracle, dbt

Cloud Platforms: Azure, GCP, AWS

CRM's: Salesforce |  Hubspot

AI: Python, pandas, Jupyter

Collaboration: MS Project | Jira / Confluence | Slack | MS Teams | Trello | Visio | Shopify | Wix 

Areas of Expertise

  • Big Data Analytics  | Data Cleansing & Transformation

  • Data Modeling & Visualization

  • Data Management & Governance

  • Business Intelligence & Strategy

  • Predictive Analytics & AI

  • Marketing & Ad Campaigns Analytics

  • Advanced Statistical Analysis 

  • Dashboard & KPI Building

  • Systems Management & Optimization

  • Quality Assurance (QA)  | Agile Project Management 

  • Revenue Optimization  |  Financial Analysis

  • Go-to-Market Strategy

  • Development Lifecycle |  Platform Delivery

Education

Data Analytics Program
Thinkful
Master of Arts in Cognitive Disabilities
Columbia University
Bachelor of Arts in Economics and Political Science
University of Pennsylvania

Languages

English Fluency

Spanish Fluency

Career

Getida, Remote                                   

2023 – Present

Head of Data, Analytics, & Operations

  • Built and scaled the Business Intelligence and Analytics function from the ground up, owning enterprise data strategy, analytics operating model, data governance, and team development.

  • Initiated the data migration from on/prem servers to Snowflake’s centralized, cloud-based analytics platform integrating Salesforce CRM, HubSpot, Google Analytics, Meta, Outreach, and ERP systems, creating a SSOT, increasing reporting accuracy and executive trust by 90%, and enabling full funnel visibility from lead to revenue realization.

  • Revealed a GTM blind spot by shifting analysis from marketplace activity to seller location, uncovering China and APAC demand and enabling leadership to justify international expansion.

  • Redesigned GTM and pricing strategy in response to market automation and rising acquisition costs, enabling more sustainable customer selection, improved unit economics, and clearer investment decisions.

  • Introduced an ML-driven ICP scoring framework that redirected Sales focus from low-yield prospects to higher-probability, higher-value accounts, materially improving conversion and productivity.

  • Defined and implemented RevOps KPI frameworks across pipeline coverage, conversion performance, deal velocity, forecast accuracy, and sales capacity, establishing a consistent measurement standard across the GTM organization.

  • Partnered with executive leadership, FP&A, RevOps, and Sales to optimize territory design and account strategy, translating analytical insights into measurable revenue growth and margin improvement.

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Sand Cherry Associates, Remote              

2021 – 2023

Data Strategy & BI Solutions Lead

  • Enabled seamless data integration for a multi-billion-dollar project by leading a data team to construct and maintain advanced data models and database structures, ensuring alignment with business rules and performing QA analysis to prevent integration gaps.

  • Accelerated project delivery by three months on a multi-billion-dollar client project by developing and maintaining project plans, automated reporting solutions, and coordinating cross-functional resources to streamline workflow and optimize database operations.

  • Enhanced data-driven decision-making for stakeholders by designing and implementing automated reports, business rules metrics, and data visualizations, integrating data from multiple sources and leveraging web services to deliver valuable information for client adoption and usage.

  • Improved data quality and governance across the project lifecycle by conducting impact analysis, performing QA testing, and developing business rules to identify data gaps and ensure robust database management practices.

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314eCorp, Remote                                 

2019 – 2020

Project Manager, Data & Business Operations

  • Led cross-functional teams (15+) delivering enterprise EHR integrations, cloud migrations, and infrastructure rollouts with zero downtime, supporting uninterrupted patient care.

  • Developed and monitored revenue cycle and operational KPIs, improving client hospital revenue performance by 20% through analytics-driven workflow optimization.

  • Owned project governance, resource planning, and executive reporting for multi-million-dollar transformation initiatives, ensuring delivery aligned to financial and operational outcomes.

  • Served as the primary bridge between executives and technical teams, translating business and revenue objectives into scalable data and systems solutions.

  • Optimized operational efficiency and increased adoption of IT solutions by streamlining workflows and championing best practices for process improvement during hospitals' transition to advanced digital platforms and interoperability solutions.

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CAPSA Healthcare (formerly Humanscale Healthcare)  , New York, NY      

2016 – 2019

Regional Manager, Sales & Business Operations

  • Owned regional sales and business operations performance, driving 42% YoY territory growth through data-informed territory planning, pipeline management, and deal execution.

  • Leveraged data interoperability standards such as HL7 integration with EHR platforms to optimize clinical workflows while meeting HIPAA, JCAHO, and FDA compliance standards.

  • Enhanced hospital medication and supply management workflows by evaluating and improving operational processes through the deployment of strategic data-driven technological solutions, supporting data quality and governance practices.

  • Partnered with hospital leadership and internal teams to align sales strategy, operational workflows, and financial outcomes, supporting long-term customer value and expansion.

  • Led complex, multi-million-dollar projects by orchestrating end-to-end project management, managing cross-functional teams (15+), and driving business intelligence insights to support decision-making, drive measurable ROI, and balance sales execution with operational delivery, compliance requirements, and executive stakeholder alignment.

  • Supported market expansion across the U.S. and Latin America through data-backed account strategy, pipeline development, and partner coordination.

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C-Band Transition & 5G Migration Project

2021 – 2023

  • Developed thorough data models, carried out data quality assurance, established business rules for reporting metrics, and produced data visualizations to forecast and track project success bringing data from Salesforce, Azure, Google, and SharePoint into Power BI using SQL, DAX, and M-code.

  • Performed risk analysis using Power BI's AI based on current performance and predictive insights.

  • Automated all daily and quarterly reporting, and using DAX and M-code in Power BI, created unique and interactive Project Management dashboards for departmental leads and C-suite stakeholders.

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Adventure Works Market Analysis

2022

  • Utilized Snowflake to extract and integrate data into Power BI, generating real-time automated analytics, executive summaries, and market analysis across products and customers within the US.

  • Developed interactive adjustment tools and strategic forecasts so that the client could see the connection between business decisions and organizational objectives.

  • Employed Power BI's AI application to identify key customer audiences to determine where marketing budgets should be allocated and gave suggestions on how to increase and improve revenue for the ensuing fiscal year.

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Mortgage-Backed Securities Portfolio Optimization

2021

  • Performed extensive data mining and transformation by standardizing data from multiple sources, creating categories and clusters within Excel and PostgreSQL and conducting statistical tests to optimize the MBS investment portfolio, identifying significant variables influencing sales prices through regression models and statistical testing.

  • Leveraged statistical and regression analysis to optimize the allocation of investment dollars into mortgage-backed securities, identifying key factors driving housing prices and recommending low-risk, high-reward neighborhoods for portfolio optimization.

Additional Projects

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